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New Mover


Introducing The World's First Hyper Targeted System for Engaging New Movers

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New Mover


Introducing The World's First Hyper Targeted System for Engaging New Movers

There is an extremely narrow window of time to reach New Movers, and because of the lack of ability to identify someone as a New Mover, it’s been almost impossible to strategically advertise to this audience. But, what if you could reach New Movers almost immediately by using a targeted platform that has been customized for New Movers specifically?
Now You Can!

Cultivate has exclusively teamed up with El Toro's New Mover technology to offer Zippy Shell franchisees this incredible new digital marketing platform. Combining this new platform with Google Adwords and Facebook advertising allows you to dominate your competition. 


Introducing The Latest Patent-Pending Ad Technology

Digital New MoversTM


How Digital New Movers Works:

By partnering with El Toro, our targeting technology instantly knows which homes are considered “New Movers” and automatically places ads on their computers. Just pick the zip codes and you’re ready to go.

Digital New MoversTM Advantage:

Digital New Movers™ updates twice daily and connects advertisers to consumers in hours instead of weeks. Digital New Movers™ is also programmatic, allowing you to sit back and target new movers the second the information becomes available.

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Zippy Shell Packages


"Their team genuinely cares about our business' success, so much so that I feel they are truly a partner in our business. I absolutely recommend Cultivate Advertising to all Zippy Shell owners..."

Zippy Shell Packages


"Their team genuinely cares about our business' success, so much so that I feel they are truly a partner in our business. I absolutely recommend Cultivate Advertising to all Zippy Shell owners..."

Of all page visits to ZippyShell.com, Louisville's location is the 4th most visited page across the entire website. July 2016

Of all page visits to ZippyShell.com, Louisville's location is the 4th most visited page across the entire website. July 2016

"The Cultivate team has done a wonderful job with our marketing. They've worked really closely with us to understand our objectives in order to put together a comprehensive marketing strategy that has delivered sales. Cultivate's experience working in Franchise models has been a life saver. They save us a ton of time by working directly with Tom and Caroline at corporate to get artwork, review our strategy to stay within brand standards, and analyze results. Their team genuinely cares about our business' success, so much so that I feel they are truly a partner in our business. I absolutely recommend Cultivate Advertising to all Zippy Shell owners as well as other business owners."

Chip Ridge & Jason Kron
Zippy Shell (Louisville, KY)


HOW we identify targeted houses:

Pre-Movers:
Homes just listed on the market, compiled from a multitude of "Homes for Sale" listings -- newspaper and online listings, and "for sale by owner information" from local newspapers and other public records at a county level.

Escrow: 
Records that are under contract to sell and have entered into escrow.


El Toro & Google Display sample ads: 


Service Packages

Cultivate offers Zippy Shell franchisees the most comprehensive online marketing packages of any vendor. 

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Facebook Ads
3 Custom Ads Monthly
*$500 Budget

Google Ads
2 PPC Campaigns
(1 Moving /  1 Storage)
*$500 Budget

Cultivate New Mover IP Targeting
Not included

Custom Landing Page
Not included

Monthly Reports
Included

Monthly Review Call
Included

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Facebook Ads
3 Custom Ads Monthly
2 Carousel Ads Monthly
*$750 Budget

Google Ads
2 PPC Campaigns
2 Retargeting Campaigns
(1 Moving /  1 Storage) each
*$1,000 Budget

Cultivate New Mover IP Targeting
1 Six Month Campaign
200,000 impressions
*$1,000 monthly Budget

Custom Landing Page
2 Custom Landing pages

Monthly Reports
Included

Monthly Review Call
Included

 

Facebook Ads
5 Custom Ads Monthly
3 Carousel Ads Monthly
1 Video Ad Monthly
*$1,000+ Budget

Google Ads
2 PPC Campaigns
2 Retargeting Campaigns
1 Video Campaign
(1 Moving /  1 Storage) each
*$1,500+ Budget

Cultivate New Mover IP Targeting
1 Six Month Pre-Mover Campaign
1 Six Month Escrow Campaign
400,000 impressions total
*$2,000 monthly Budget

Custom Landing Page
4 Custom Landing pages

Monthly Reports
Included

Monthly Review Call
Included

*Budget paid monthly in addition to monthly management fees


"I have worked with many advertising agencies in the past 10 years and found that Cultivate is the best one far and above. They listened to my needs and helped put together a plan that made sense to me and fit into my budget. They got to know me and my business in a way that no other company has bothered to do. They've customized my plan for my location and they didn't just try to implement what the last agency was doing. (I actually had an agency give me a quote that was based on continuing to do campaigns that were not working from the previous agency!) Cultivate is easy to work with and I really feel as though they as invested in my company as I am. I highly recommend that you take the time to talk about your wants and needs and let them help you build a strategy to make your business successfully! " 

Amy Lewallen
Iron Tribe Fitness (Redmond, WA location)